Amplitude

MARCH 11, 2020

You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. In an Agile, fast-moving and competitive environment, what you are frequently not able to achieve with output-focused product planning, however, are desired user and business results. Everything flows from this vision.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

The Product Coalition

FEBRUARY 26, 2022

If someone asked me to compete with most organisations today, I wouldn’t fuss with innovation so much or think of competitive differentiators, I’d just solve the problem of how time is spent organisation wide, and try and build a company that does the same thing, with less distractions.

User Testing 201

User Testing Weak Development Team Customer Experience Customer Feedback 201

Intercom, Inc.

JUNE 3, 2021

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. The general gist of that is you need to be both differentiated to be attractive to buy in the first place.

Strategy 228

Strategy Feedback Software Research Software Software Review 228