Pragmatic Marketing

JULY 31, 2009

Market requirements typically define the problems your product will address using a formal, stilted language known to all technology people. They read like somewhat-technical marketing hype. Yet programmers often write complex software products without a design. “The product shall.”. And they’re right. Of course not.

Agile 70

Agile Marketing Reporting Tools Data Visualization 70

The Product Guy

DECEMBER 4, 2017

In the education-technology sector, there is one hard-set deadline. It was to create a new online education platform and then transition the newest versions of digital product offerings into that platform. I first heard of “The Chicken and the Pig” analogy the very first time I went to an Agile seminar.

Roadmap 100

Roadmap Feedback Software Reporting Tools Seminar 100

Sequent Learning

AUGUST 26, 2019

Succeeding in product management and innovation while our industries and markets are changing around us is something we deal with every day. We rarely have the luxury of a slow-moving market. That’s what it feels like sometimes, as product managers and product leaders; we rarely have the luxury of a slow-moving market.

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Customer Experience 40