Remove B2B Remove Product launches Remove Product Marketing Remove Weak Development Team
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In Search of Product/Market fit: How Setapp Found its Customers

Mind the Product

I joined Setapp as a product manager in January last year, at the same time as the company was launching its main product. Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. Problems with Customer Development.

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The Testing Mindset – How to Find Product/Market fit

Mind the Product

The smarter your investment in testing, the better your chances of product success. Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Product/Market fit Cannot be Planned. Chaos Report 2015. Reduce the Costs of Failure.

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5 Reasons Why Product Managers Need to Understand Content Management Technology

The Product Coalition

2020 is only halfway done, but it already was a big year for Product Management. We all learned that Product Management is not just about managing products really. One of the most powerful things Product Managers rely on for growth in 2020,? leave it to your web developers and marketing team,?—?but

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Go-To-Market Strategy – Best GTM Strategy Examples for SaaS

Userpilot

In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. What is a go-to-market (GTM) strategy?

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Getting Value from Product Enhancements; Good MVPs; Upcoming Product Management Events

Good Product Manager

Three Tips for Getting More Value From Product Enhancements. Many product teams – especially those working on software-as-a-service offerings – spend most of their time and energy enhancing existing products. prodmgmt #prodmktg #ux #b2b pic.twitter.com/56t0JI0k5G — Jeff Lash (@jefflash) April 17, 2019.

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Product Validation: Testing and Researching Ideas to Ensure Product Success

The Product Coalition

If you let yourself get carried away, it’s really, really hard to tell the difference between a good and bad one. The result of idea validation is to develop a feasible prototype or MVP?—?both It also lays the foundation for a more intensive market-fit investigation, later on, to make sure it’s profitable. Should it be done?

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Getting Value from Product Enhancements; Good MVPs; Upcoming Product Management Events

Good Product Manager

Three Tips for Getting More Value From Product Enhancements. Many product teams – especially those working on software-as-a-service offerings – spend most of their time and energy enhancing existing products. prodmgmt #prodmktg #ux #b2b pic.twitter.com/56t0JI0k5G — Jeff Lash (@jefflash) April 17, 2019.

Events 60