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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

Develop business requirements that are a true representation of your customers’ business goals and priorities from the top down before introducing product requirements. Use customer outcomes as the catalyst for product development and launch to keep everyone focused on value throughout the customer journey. It makes everything easier.

Marketing 130
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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 From their side, it’s obvious that every employee should be as dedicated to closing their few large deals as the sales team is.     “ BNP Paribas is the largest bank in France.  We  So a product manager might have 5% of their time in total for deal-specific sales support.

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The Great Silence

The Product Coalition

You can bank on your competitors messing this up, because everyone seems to be. We all want empowerment obviously, and many change-agents do their best to develop it within organisations, but I know too many people who aren’t in those situations, so their strategies to compensate are totally understandable. One meeting births another.

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Rules & Tools For Scaling Software Sales | Stephen Allott, Seedcamp| BoS Europe 2018

Business of Software Conference

It’s an online website which is really a catalogue for cloud services and products and consultants and developers to build Government digital and cloud implementations and I think it’s transacted over ÂŁ3 billion since it started. Serious business of Sales. Which sort of leads us onto the onto the sales process.