Banking Fractional CTO Marketing Software Developers 
Userpilot
JULY 27, 2023
Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet.
Business of Software Conference
FEBRUARY 16, 2021
So, this was focused on software developers, specifically, for dotnet software developers, this very small ad network, I ran those ad networks for a couple years, and realized that that was a terrible business. And I was a software developer before. But it’s gone by pretty quickly.
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Atlassian
JANUARY 27, 2022
By anticipating the trends in our three addressable markets, investing heavily in R&D, playing the long game with our uniquely efficient GTM model, and staying true to our values, Atlassian is delivering a metric tonne of value. Marty Hagewood, a software development manager at EMC Insurance Companies, experienced this first-hand.
Mixpanel
MARCH 7, 2021
“I started out in financial services which took me to data and CRM in marketing. ” Charlotte Morris VP Marketing and CX, Trint. Prior to LevelUp, I worked in business development, marketing, and product roles at blockchain/cryptocurrency startups. ” Georgina Kirby Co-Founder & CTO, Vinehealth.
Business of Software Conference
JUNE 27, 2019
Mikey Trafton, CTO, Alamo Drafthouse Cinemas. In his 3rd talk at Business of Software, Mikey picked up from where he left off at the end of his previous talk ‘ How To Recruit A Badass Team ‘ You’ve hired a great team, but you need to learn how to manage them. We attacked new markets. So we retooled the company.
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