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How to Measure, Analyze, and Reduce App Churn

The Product Coalition

Check out a real-life use case to see one of our clients used UXCam to analyze churn. The global app abandonment rate in 2019 was which means that a quarter of users abandoned an app after only using it once. You can use any mobile app heatmap tool but here are the steps if you’re using UXCam’s Heatmaps feature.