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Why it’s never too early to add product analytics to your app

Mixpanel

This is a very compelling story (especially if you’ve got only one or two engineers or developers on your team who may or may not include yourself). He’s also given technical interviews to 1,400 software engineers who have gone on to accept roles at Apple, Dropbox, Yelp, and other major Bay Area firms.

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Data thinking vs. product thinking

Mixpanel

Data has fundamentally changed how we design and develop products, but there’s a difference between simply reacting to data points and applying the level of analytic rigor needed to yield meaningful results. There’s an enormous amount of ambiguity when it comes to developing products. Here’s how.

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User friction can sink your app. Here’s what it is and how to avoid it.

Mixpanel

As a product manager or developer, you want to squash user friction from your app. Imagine a productivity app with a visual brand that’s more triggering of a fast food chain, therefore emotionally confounding to users. App performance needs to be top priority for your engineering teams, especially for commercial apps.