Insider Secrets for High Impact Growth with Sean Ellis
Bryce York
NOVEMBER 27, 2016
Problem : Activation friction with new users – 90% of registrants never downloaded the software. Saw the same paid channels grow 100x with a positive ROI (even at $1,000,000+/mo!). Sean estimated the project would take 30 days when he assigned it to the VP of Engineering. Goal : Improve new user activation.
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