How we stay close to customers to create better user personas at Mixpanel
Mixpanel
FEBRUARY 16, 2024
You may understand the technical nuances of the problems you’re solving or the general trends in your market, but if you can’t truly empathize with the people experiencing those problems, you’ll build a sub-optimal product. When you’re deep in product development, it can be surprisingly easy to overlook who you’re making your product for.
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