article thumbnail

Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. CXL’s Product Marketing certification course is an industry standard.

article thumbnail

Optimize An Underutilized CSM: Your Product

Gainsight

Let your product handle the mundane so your CSMs can be human. With product usage data in place , you’ll have the ability to see macro-level and micro-level product metrics that could in-turn trigger timely customer communications and CTAs. 17% drop in customer effort – customers find it easier to onboard.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

New at Intercom: 5 highlights from our virtual launch event

Intercom, Inc.

For over a decade, we’ve been making internet business personal with our customer communications platform. We enable the most critical component of the modern customer journey – ongoing engagement – throughout the customer journey, from converting prospects to onboarding new customers, activating, providing support, and beyond.

article thumbnail

Launch Management: A Tour of ProductPlan’s New Solution for Bringing Products to Market

ProductPlan

The ugly truth is product launches are a messy business. There are launch activities to track, expectations to manage, and stakeholders to hold accountable. Product teams carry this burden alone without the help of proper tooling for far too long. The problem with status quo solutions.

article thumbnail

16 Most Common Product Marketing Manager Job Interview Questions And Answers

Userpilot

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

article thumbnail

16 Most Common Product Marketing Manager Job Interview Questions And Answers

Userpilot

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

article thumbnail

16 Most Common Product Marketing Manager Job Interview Questions And Answers

Userpilot

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.