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The support leader’s guide to proactive support: Provide help before it’s needed

Intercom, Inc.

The typical support “strategy” is to let common issues roll in for your support team to address. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. Learn the latest strategies for your most personal, efficient support team yet.

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Moving from reactive to proactive customer support

Intercom, Inc.

A proactive customer support approach is the key to regaining control. The typical support “strategy” is to let common issues roll in for support reps to address. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need.

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How to Cross the Chasm & Scale Your SaaS

Userpilot

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. Use popular platforms like Product Hunt to launch your product to get new users.

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The ultimate customer support tech stack for 2022

Intercom, Inc.

Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. Juggling outdated, disjointed tools is a recipe for team burnout, customer dissatisfaction, and ultimately, churn. The anatomy of a modern customer support tech stack . Strategy first, technology second.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

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Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

When a customer reaches out with a question while they’re on a free trial, is that a support issue or a sales issue? When a prospect is intrigued by your outbound marketing and reaches out to your support team to ask a question, is that a marketing, sales, or support issue? The answer is yes – it’s both. Read more ?.

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Customer Success Models: How to Choose the Right One for Your SaaS?

Userpilot

A customer success model is a customer-centric framework focusing on building strong, long-term relationships with customers to help them achieve their desired goals while using your product. By doing so, customer success teams increase customer satisfaction and retention, drive account expansion, and promote customer advocacy.