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SaaS Product Announcement Examples [+ How To Create Them]

Userpilot

What are the best channels to announce new products: in-app communication, email, social media, etc? A product announcement is a message used to communicate an update to both existing and potential customers on a product launch or new feature. It's not just about writing one product announcement message.

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The one skill that all product manager need!

The Product Coalition

During a conversation with a friend, he asked: “if it is not coding skills, what are the one skill a product manager must have”? I replied something along the line like: “product manager requires a broad skill set, there isn’t a definite must have skills.” We do not have any direct impact on their KPI or bonuses.

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What does the product marketing manager do? Segment, Airbnb and Upwork experience

The Product Coalition

Product marketing manager’s role in company processes First of all, let’s clarify the definitions in order to be on the same page. Product Manager HQ blog says that “product managers are responsible for leading the creation of a product, and product marketing managers are responsible for leading the go-to-market for that product”. “And

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Webinar: What to Do Before and After a Mobile App Launch to Improve Customer Experience

Alchemer Mobile

This is the last webinar in our Essentials of Product Innovation Series, and today we’re going to be talking about product launches. So let’s dive right in and start first by demystifying a belief that I think a lot of people have, which is that your product launch is a singular moment.

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Redesigning NBC News Digital from the outside in

Roadmunk

It’s been just over a year since Moritz joined NBC, and we spoke to him about his process of redesigning the storied news organization’s digital properties from the outside in, why audience loyalty is his number one KPI and how he’s improving the monetization efforts of sites like msnbc.com and today.com. Here’s our interview with Moritz.

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Promoting a Metrics-Driven Product and Company Culture

The Product Guy

Centralize KPI Reporting. The OKR approach doesn’t work without product KPI’s, and product KPI’s don’t work without measurements. When I started at my company we had some product telemetry in place. Having this document forced us to build telemetry into our product launches. Conclusion.

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How to get product and analytics teams at large companies working together in lockstep

Mixpanel

I’ve created a sprint matrix, from the analytics perspective, that’s worked at organizations I’ve helped lead over the years: The specific degree of involvement (lead/involved/informed) spelled out above can certainly vary from one feature sprint to another, one product launch to another, or according to different team makeups.