Remove Demo Remove Onboarding KPIs Remove Positioning Remove Product launches
article thumbnail

Product Launch Checklist: A Step-By-Step Guide [+ Top Tips]

Userpilot

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch.

article thumbnail

New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Launch your product.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Creating a Product Launch Training Program

ProductPlan

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. They’re on the hook to generate qualified leads for the new product. Sales teams benefit from a FAQ document when having product conversations.

article thumbnail

Creating a Product Launch Training Program

ProductPlan

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. They’re on the hook to generate qualified leads for the new product. Sales teams benefit from a FAQ document when having product conversations.

article thumbnail

Product Management Marketing: A Guide for Building Successful Products

Userpilot

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market. What is product management?

article thumbnail

11 Key SaaS Roles and Responsibilities in 2023

Userpilot

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. Average salary: $151,254/yr. Average salary: $111,208/yr.

article thumbnail

What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

What does a product marketing manager (PMM) do? Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding.