Userpilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase. What is customer retention?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Book a demo to learn more about it.

Feedback Software 94

Feedback Software Analytic Tools Research Software User Testing 94

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 81

Product Research Customer Feedback Data Visualization User Testing 81

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

Feedback Software 98

Feedback Software Research Software Product Marketing Marketing 98

Userpilot

MAY 1, 2024

TL;DR Digital product experience encompasses all customer touchpoints and interactions with a digital product across its lifecycle. It’s also not the same as user experience. Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences.

Customer Experience 84

Customer Experience Feedback Software Analytic Tools Product Research 84

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 90

Feedback Software Analytic Tools Research Software Software Review 90

The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. And how to achieve it?

User Testing 141

User Testing Product Research Product Marketing Customer Experience 141

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? Since my college days, I was always passionate about being an entrepreneur and my college experience led me to participate in what is called the Entrepreneurship Development Cell (EDC). Four steps in creating a GTM.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies.

Research Software 82

Research Software Strategy Customer Experience User Testing 82

Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it!

Data Visualization 83

Data Visualization Analytic Tools Embedded Analytics Feedback Software 83

Intercom, Inc.

APRIL 20, 2021

The challenges facing customer support leaders are more complex than ever. They need to be able to balance efficiency with a great customer experience , meet rising customer expectations , and keep team morale high , all while ensuring that they don’t blow through their budget or burn out their team. The results?

Data Visualization 156

Data Visualization User Friction Customer Experience User Testing 156

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members.

Product Marketing 90

Product Marketing Feedback Software User Testing Marketing 90

Pragmatic Marketing

NOVEMBER 16, 2019

Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. Collaborating with Product Management.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

Pragmatic Marketing

NOVEMBER 16, 2019

Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. Collaborating with Product Management.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 77

Customer Experience User Testing Customer Feedback Feedback Software 77

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

Data Visualization 82

Data Visualization User Testing Analytic Tools Customer Feedback 82

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool.

Analytic Tools 85

Analytic Tools Research Software Feedback Software Product Research 85

Innovatemap

FEBRUARY 21, 2023

It starts with product marketing. A valuable role at companies of all sizes, product marketing translates features and benefits into value statements that buyers want and understand. As more products enter the market, the demand for product marketing grows. Discussed relevant industry trends.

Product Marketing 52

Product Marketing Marketing Customer Feedback User Friction 52

The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Since product strategy is so hard, many companies simply skip it. Even higher-level goals can be refined and detailed.

Vision 104

Vision Product Strategy Strategy User Friction 104

Userpilot

FEBRUARY 3, 2023

Effective customer analysis is the key to business success. Understanding customers’ unique needs and expectations allow companies to better meet these needs. From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates.

Analytic Tools 94

Analytic Tools User Testing Research Software Feedback Software 94

Mixpanel

FEBRUARY 16, 2024

When you’re deep in product development, it can be surprisingly easy to overlook who you’re making your product for. This sounds pretty obvious, but understanding your product’s users is often easier said than done, especially when you’re building for multiple different personas. Here are a few ways we do it.

User Testing 52

User Testing Customer Feedback Customer Experience Data Visualization 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 75

Customer Feedback User Testing Feedback Software Product Research 75

Userpilot

APRIL 21, 2024

We also share examples of different conversion paths and optimization strategies. From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. This improves customer experience and increases conversion rates. This improves customer experience and increases conversion rates.

Research Software 84

Research Software Feedback Software User Testing Reporting Tools 84

Amplitude

FEBRUARY 1, 2021

A lot of teams obsess about getting everything perfect for product launch day. There are marketing emails to assemble. It all amounts to a lot of mental Olympics at the end of a long development cycle. In the Mad Men world of marketing, a huge launch day could be vital in building hype. Is it to improve adoption?

Product launches 112

Product launches Strategy User Testing Product Research 112

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market.

Product Research 84

Product Research User Testing Research Software Feedback Software 84

ProductPlan

MARCH 3, 2022

Product-centric and customer-centric approaches shift the emphasis away from pure technology innovation and project-based management. It’s not about chasing every short-term dollar or squeezing every ounce of profit from every product. Product-centric organizations. Customer centricity.

User Testing 95

User Testing Customer Experience User Friction Research Software 95

Userpilot

MAY 17, 2022

We’ll cover some strategies that will drive product stickiness through continuous improvement based on user feedback. Product improvement is adding changes to a product to get new customers, retain active users , and recapture lost customers. What are the benefits of product improvements?

Feedback Software 92

Feedback Software User Testing Product Research Customer Feedback 92

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A feature launch plan is a roadmap for launching a new feature in an existing product.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A feature launch plan is a roadmap for launching a new feature in an existing product.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A feature launch plan is a roadmap for launching a new feature in an existing product.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A feature launch plan is a roadmap for launching a new feature in an existing product.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A feature launch plan is a roadmap for launching a new feature in an existing product.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

JUNE 20, 2023

In Step 4, you seek customer insights and run experiments to assess user interest. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. A minimum viable product (MVP) is a version of the product with only core features. What are the product goals?

User Testing 85

User Testing Product Research Feedback Software Customer Feedback 85