Differentiation Management Research Software Sales Training 
The Product Guy
JUNE 15, 2017
Sharing product information within your company is one of the most valuable things you can do as a product manager. Invite people not only from Product & Tech, but also Support, Sales, Training, and any other relevant group. Research initiatives (e.g., Research initiatives (e.g., What’s coming up soon (e.g.,
Business of Software Conference
NOVEMBER 30, 2020
April Dunford BoS USA Online 2020 from Business of Software Conference. Get Weekly Advice From Software Experts. And just for argument’s sake, let’s say the thing is, you know, I manage a sales team, or I manage training for a sales team. It’s called sales enablement.
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Amplitude
MARCH 11, 2020
Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.
Intercom, Inc.
JUNE 3, 2021
It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. Three teams can tackle that app. Choosing the right investment is a balancing act of art and science.
Pragmatic Marketing
OCTOBER 11, 2019
Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. So we generally know a lot about our target market and our customers going into something like this.
Pragmatic Marketing
OCTOBER 11, 2019
Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. So we generally know a lot about our target market and our customers going into something like this.
The Product Coalition
FEBRUARY 26, 2022
Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. I ran a survey with industry insiders and at least 50% of all product managers who responded haven’t spoken to a customer recently. The issue feels a little more systemic.
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