The Secret PM Handbook
OCTOBER 9, 2018
Co-opting product management into sales. My good friend Geoffrey Anderson ( @ganders2112 ) recently wrote about a situation we product managers sometimes find ourselves in. When sales are not going well, company leadership might ask product management come in to help hit the numbers. Often] not a great idea.
The Product Guy
JUNE 15, 2017
Sharing product information within your company is one of the most valuable things you can do as a product manager. Invite people not only from Product & Tech, but also Support, Sales, Training, and any other relevant group. Sign up to be a Mentor today & join an elite group of product management leaders!
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Amplitude
MARCH 11, 2020
Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.
Business of Software Conference
NOVEMBER 30, 2020
And just for argument’s sake, let’s say the thing is, you know, I manage a sales team, or I manage training for a sales team. What they’re doing is they’re teaching for differentiation. They’re teaching for differentiation. And you’ve got a head of sales enablement.
Intercom, Inc.
JUNE 3, 2021
It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. And, in those cases, when we look at an opportunity of something like managing holiday time for your support employees.
Product Management University
AUGUST 5, 2019
Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. The Portfolio vs. Every Product! Market Segmentation. Your organization now has 43 total market segments to serve.
Product Management University
FEBRUARY 25, 2020
This guide to portfolio product management and marketing answers the following seven questions. What is Portfolio Product Management and How Does It Differ From Traditional Product Management? What are the Core Principles of Portfolio Product Management? Are There New Roles in a Portfolio Product Management Model?
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