Intercom, Inc.

SEPTEMBER 4, 2019

Sales coaching is a series of teaching methods used to improve the performance of reps. The concept of coaching is different from sales training: sales training is usually the same for everyone, while coaching is based on the individual needs of each rep.

Weak Development Team 175

Weak Development Team Data Visualization Customer Experience Customer Feedback 175

Johanna Rothman

MARCH 22, 2023

Now that we are close, Sales, Training, Marketing all need much more detail and information about how to use Nova and when they can expect it. Here's her first draft: Given our progress, we expect we are in the last quarter of the Nova program and will meet our projected final release date. Thank you so much for your efforts to date.

Demo 91

Demo Data Visualization Workshop Customer Experience 91

Product Management University

FEBRUARY 25, 2020

Sales Training on Customers vs. Products. The goal is to make sure sales dialogues lead with a strong vision and a differentiating value story that’s supported by all products. When it comes to sales training, products play a supporting role, not a leading role.

Product Management 130

Product Management Product Manager Product Research Management 130

Gainsight

AUGUST 31, 2022

Because it’s a part of your go-to-market organization, every CX employee will benefit from learning the fundamental skill sets and techniques in which your salespeople are trained. It’s important that both teams are aligned in terms of the conversations and outcomes they are discussing with customers.

Data Visualization 52

Data Visualization Customer Experience Sales Training Engineering 52

Pragmatic Marketing

AUGUST 20, 2019

What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective. Bob Kelly, chairman of the SMA, said the association’s research identified five specific areas of focus correlated with high levels of improved training effectiveness and higher sales performance.

User Testing 14

User Testing Product Research Data Visualization Sales Training 14

Pragmatic Marketing

DECEMBER 20, 2019

Sales Enablement has helped us scale our sales training efforts by taking on much of the tactical execution and providing great insight into the varied needs of each sales team — something that was incredibly time intensive for us prior to them coming onboard.

Product Marketing 70

Product Marketing Positioning Product Research Marketing 70

Pragmatic Marketing

DECEMBER 20, 2019

Sales Enablement has helped us scale our sales training efforts by taking on much of the tactical execution and providing great insight into the varied needs of each sales team — something that was incredibly time intensive for us prior to them coming onboard.

Product Marketing 70

Product Marketing Positioning Product Research Marketing 70

ProductPlan

NOVEMBER 19, 2021

Building your product’s strategic schedule, including timelines for development milestones, marketing campaigns, sales training, etc. Presenting your proposed product strategy to relevant stakeholders, including your executive staff. Identifying and gaining consensus around the metrics your team will use to gauge product success.

Research Software 53

Research Software Analytic Tools Product Management Product Manager 53

Mind the Product

SEPTEMBER 1, 2017

Janna had a sales job in college and recounts how intense the training was – with role-playing exercises, secret shoppers, and scripts – and how focused it was on dealing with people. But the training was intense! Frankly, selling pet food to adoring pet owners isn’t exactly a hard sell. Janna Bastow. Ask questions.

Product Management 139

Product Management Product Manager Roadmap Management 139

The Product Guy

JUNE 15, 2017

Invite people not only from Product & Tech, but also Support, Sales, Training, and any other relevant group. Hold a recurring meeting once per month that gets you in front of a cross-departmental audience. Create slides to walk the audience through: What’s been happening with the product (e.g., recap the last release, usage data).

Product Management 117

Product Management Product Manager Product Research Customer Feedback 117

Userpilot

APRIL 14, 2023

Your fresh sales hires should be given enough sales training to gather insights from users who have had enough time to experience the product. Ask for feedback User feedback is another valuable source of data. In-app surveys , online reviews, support ticket ratings, and social media polls are all great ways to gather feedback.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Research Software 98

B2B Product Management

DECEMBER 6, 2016

You work with Marketing to define the customer profile, you work with business development to do sales training and enablement. You identify the target market, the market size, you build out the initial vision of the product. You define the pricing of the product. You lead the overall Go-to-market effort.

Product Management 45

Product Management Product Manager Analytic Tools Research Software 45

Product Innovation Educators

JANUARY 10, 2022

Logistics: How does the solution get to customers (support, sales, training customers, professional services)? Capabilities: What is our special sauce that powers the solution (technology, IP, infrastructure, partnerships)? Derive your strategy directly from your vision to avoid breaking the chain and avoid product disease. [22:13]

Product Management 85

Product Management Product Manager Management Management 85

The Accidental Product Manager

MARCH 11, 2019

However, one of those weeks was filled with sales training for a batch of new sales people that had just been brought on. I spent my time during the other two weeks visiting with developers, business analysis, sales people, etc. I actually worked for this company for a total of three weeks.

Product Management 99

Product Management Product Manager Management Management 99

Intercom, Inc.

APRIL 4, 2019

The company was also getting pulled upmarket. You land Shopify as a Series A company and next thing you know, they’ve had a very successful IPO, and you now have this massive public company on your platform.

Weak Development Team 162

Weak Development Team User Testing Research Software Outbound 162

Mind the Product

AUGUST 20, 2018

Increased sales training, promotion, and product improvements are some of the actions to be considered. If your business plan is for sales of new product A to replace legacy product B, the S&OP forecast will give you early indication if that is indeed happening. Cannibalization effects, intended or unintended.

Management 73

Management Management Customer Experience User Testing 73

Amplitude

MARCH 11, 2020

You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. You can align on direction. You can sell to the future of where the product is headed. You can provide confidence to current customers that their expressed needs are prioritized.

Product Research 100

Product Research Product Strategy User Testing Customer Feedback 100

ProductPlan

FEBRUARY 15, 2022

Own special projects including the creation of product documentation, creation of sales training tools, writing product requirement documents. Create and maintain centralized repositories of competitive intelligence, customer feedback, and market segment use cases.

Data Visualization 98

Data Visualization Product Research Reporting Tools User Testing 98

Userpilot

SEPTEMBER 2, 2022

Brainshark is a sales training and readiness platform that trains client-facing teams on how to perform better. Specializes in sales and marketing. They’re all billed by the number of learners you have. Essentials – $1/learner per month. Premium -$1.50/learner learner per month. Business – $1.97/learner

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Software Review 98

Pragmatic Marketing

AUGUST 3, 2018

Speaking of finding oneself smack in the middle, as more people in each company become involved in the joint efforts, in marketing, sales, training, development, rollout, and support, it becomes like gatherings involving two families with distinctly different ways of being and doing. Clash of the In-Laws. Tensions are inevitable.

Customer Experience 70

Customer Experience Product Management Product Manager Startups 70

Pragmatic Marketing

AUGUST 1, 2018

Speaking of finding oneself smack in the middle, as more people in each company become involved in the joint efforts, in marketing, sales, training, development, rollout, and support, it becomes like gatherings involving two families with distinctly different ways of being and doing. Clash of the In-Laws. Tensions are inevitable.

Customer Experience 70

Customer Experience Product Management Product Manager Startups 70

Pragmatic Marketing

AUGUST 3, 2018

Speaking of finding oneself smack in the middle, as more people in each company become involved in the joint efforts, in marketing, sales, training, development, rollout, and support, it becomes like gatherings involving two families with distinctly different ways of being and doing. Clash of the In-Laws. Tensions are inevitable.

Customer Experience 70

Customer Experience Product Management Product Manager Startups 70

Intercom, Inc.

JANUARY 16, 2019

Gone is the time when two days of features and benefits, a half day of CRM training and then a few hours of “ghosting the top rep,” (which turned into b t because they rarely ever got on live calls) are acceptable. In fact, if this is your sales training, just quit now.

Weak Development Team 156

Weak Development Team User Testing Customer Experience Strategy 156

Gainsight

DECEMBER 23, 2019

Sometimes CSPs [Customer Success Professionals] didn’t have this cause they hadn’t gone through sales training, they didn’t understand all the basics that maybe a salesperson might. So that’s kind of number one. That’s a big, big trend. The second trend is what we call “Operationalizing Outcomes.”

Customer Experience 52

Customer Experience User Testing Customer Feedback B2C 52

Intercom, Inc.

SEPTEMBER 10, 2018

For a long time, many companies had only one way to capture visitors to their website: contact forms. Lengthy lead forms became the lifeblood of modern customer acquisition. But more and more businesses are starting to ask, why do we make people fill out forms just to talk to us?

Customer Experience 132

Customer Experience Product Research Research Software Data Visualization 132

Pragmatic Marketing

NOVEMBER 8, 2009

When you find yourself swimming without an MRD, you lack consensus on the facts you'll use to fashion so many of the other goodies you get asked to create, like segment-specific positioning, customer metrics, ROI calculators, sales training and enablement tools. you know, all the good stuff that product marketing needs to drive.

Customer Experience 70

Customer Experience Document Product Research Product Management 70

Intercom, Inc.

JULY 5, 2018

I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

Customer Experience 171

Customer Experience User Testing Development Team Review Customer Feedback 171

Intercom, Inc.

JULY 5, 2018

I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

Customer Experience 163

Customer Experience User Testing Development Team Review Customer Feedback 163

Intercom, Inc.

JUNE 3, 2021

Then there’s also X as in you want to do sales training, you need to make sure that everyone’s up to speed on the opportunity. If X is big enough, are there ancillary asks that follow headcount, such as HR or recruiting or whatever? At some point, you need to add incrementally. That’s the X.

Product Research 228

Product Research Strategy Feedback Software Research Software 228

The Product Coalition

FEBRUARY 26, 2022

Better sales training also won’t stop individual salespeople who are new and just trying to learn the ropes, or simply have a different idea of who the ideal customer is. They will still come to product managers directly with feedback, and again, the more pressure or worse the product-market fit, the more interactions you’ll have.

User Testing 177

User Testing Customer Feedback Customer Experience Feedback Software 177

Pragmatic Marketing

OCTOBER 11, 2019

So as part of your launch plan to then do you have a sort of sales enablement and sales training piece of it that your group handles? So recently, we've got a few people who look after that full time who are closer to the sales team people who sort of came up through the ranks of the sales team. Yeah, absolutely.

Product launches 70

Product launches Product Research User Testing Customer Experience 70

Pragmatic Marketing

OCTOBER 11, 2019

So as part of your launch plan to then do you have a sort of sales enablement and sales training piece of it that your group handles? So recently, we've got a few people who look after that full time who are closer to the sales team people who sort of came up through the ranks of the sales team. Yeah, absolutely.

Product launches 70

Product launches Product Research User Testing Customer Experience 70

Product Beautiful

JUNE 8, 2014

What I learned during this time about Sales behavior was a shock to my system – and may help you as well. A few years ago, I was working for a large company here in Austin. This company had recently acquired a series of software startups and was attempting to integrate them into their larger hardware portfolio.

Product Management 58

Product Management Product Manager Demo Finance 58

Business of Software Conference

NOVEMBER 30, 2020

What’s their ideal customer, their ideal customer is someone who’s a little bit more sophisticated on the sales training bit, right. And you’ve got a head of sales enablement. So the whole thing gets better over time. That’s the value they deliver. So you’re actively hiring a lot of reps.

Research Software 64

Research Software Product Research User Testing Customer Experience 64

Userpilot

SEPTEMBER 18, 2021

Knowing which tasks are the most important – be it sales training, customer research, or a product launch – and how to dedicate yourself to that is a vital part of a product marketing manager role. . #5 – Prioritization skills. Most common interview questions for a product marketing manager role.

Onboarding KPIs 98

Onboarding KPIs Product Marketing Product Research Analytic Tools 98

Userpilot

SEPTEMBER 18, 2021

Knowing which tasks are the most important – be it sales training, customer research, or a product launch – and how to dedicate yourself to that is a vital part of a product marketing manager role. . #5 – Prioritization skills. Most common interview questions for a product marketing manager role.

Onboarding KPIs 52

Onboarding KPIs Product Marketing Product Research Analytic Tools 52

Userpilot

SEPTEMBER 18, 2021

Knowing which tasks are the most important – be it sales training, customer research, or a product launch – and how to dedicate yourself to that is a vital part of a product marketing manager role. . #5 – Prioritization skills. Most common interview questions for a product marketing manager role.

Onboarding KPIs 52

Onboarding KPIs Product Marketing Product Research Analytic Tools 52