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Intercom, Inc.
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. Define your marketing personas.
Product Innovation Educators
JANUARY 10, 2022
We’ve been taught to keep iterating until you find product market fit—just keep trying different things. Logistics: How does the solution get to customers (support, sales, training customers, professional services)? If you’re a startup, survival depends on revenue and funding. 22:13] Prioritization.
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Pragmatic Marketing
OCTOBER 11, 2019
Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.
Pragmatic Marketing
OCTOBER 11, 2019
Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.
Business of Software Conference
NOVEMBER 28, 2019
or a consultant or thinking about doing a startup? Secondly you’ve got to pick the markets to target. Third you’ve got to design sales territories. or you’re going to go into English speaking markets around the world like the US and other Commonwealth countries or you’re going to go to Europe or South America.
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