eBook Embedded Analytics Market Research Naming 
Userpilot
JANUARY 8, 2024
Use gated content for lead generation across the customer acquisition funnel Produce quality content—ebooks, case studies, industry reports, free tools—and gate it. The idea is to share resources free in exchange for lead data (mostly name, email, and basic company info). Traffic analytics on Hubspot.
Userpilot
APRIL 21, 2024
Embed videos. For example, that’s when they download the ebook or start the free trial. Demo sign-up conversion path Here’s how Attest, a market research platform, converts website visits into demo bookings. To do either, the prospective customer needs to enter their email address, name, and company.
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