All About Product Management

NOVEMBER 4, 2007

Product Managers often need to collaborate, co-ordinate, drive, release and launch innovative ideas into the market place. However there are pitfalls that product management need to avoid if success is be to secured. This is a two part series based on Rosabeth Moss Kanter article in Harvard Business Review entitled Innovation: The Classic Traps. The article focuses on four areas: Strategy, Process, Structure and Skills.

Magazine 48

Magazine Product Management Product Manager Product Research 48

All About Product Management

NOVEMBER 4, 2007

How Product Managers can avoid innovation traps Part#1 touched on two innovative traps that ProductManagers may encounter: #1. Strategy: the misconception that every innovative idea has to be a blockbuster – where as a number of small incremental innovations could lead to over all product success. And #2. Process : subjecting innovative efforts and projects to the same rigor, reviews and filters as standard business as usual (BAU) will stifle innovative growth.

Technical Review 48

Technical Review Product Management Product Manager Weak Development Team 48