5 Best Practices for Gathering Customer Feedback in 2018
Pragmatic Marketing
DECEMBER 10, 2017
The product team was clearly not soliciting feedback from customer-facing team members (such as the account manager) on an ongoing basis. This was also a one-off email request, which meant that gathering product feedback was seen as an isolated event as they headed into 2018 product planning. So we use our own ideas portal for this.
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