Remove Inbound Remove KPI Remove Marketing Remove Onboarding KPIs
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Product Marketing OKRs: How to Properly Measure Product Marketing Success

Userpilot

How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. Leading industry online publications talk about marketing OKRs in general, looking at the acquisition stage of the journey only. Product marketing OKRs vs KPIs.

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How to Think About Scaling Your Customer Success Team

Gainsight

This is a transcript of a really valuable panel featuring Jason Lemkin , Christina Shen , Adam Strong , and April Oman. Prior to that, Adam held executive roles at Yesmail for over nine years, heading customer experience, product dev, and technology services teams. How complicated is your product? Adam Strong: Thank you.

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Strategies to take your customer support global

Intercom, Inc.

These days, customers expect instant access to support, especially for products that are critical to their business operations. Access to a larger market. If people can buy your product in their native language, they should be able to receive support in their native language as well. Establish common KPIs.

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2022 customer support trends: How support leaders are adapting

Intercom, Inc.

The report highlighted how support teams were adopting conversational support tools to meet rising customer expectations and a flood of inbound queries. And Intercom is used by our sales and marketing teams, which is incredibly helpful in understanding a customer’s experience as they interact with teams across the company.