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11 Product Marketing Tools Every SaaS Company Should Try

Userpilot

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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What is Product Portfolio Management? PPM Explained

Product Management University

Product portfolio management is the oversight and management of multiple products that target common markets, albeit with more strategic goals in mind. The discipline of product portfolio management, essentially, focuses on two primary factors: The goals of the organization. Your Product Portfolio Needs A Good S.W.O.T.

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Feedly is hiring a VP Marketing

Roy Madden

Develop marketing assets (presentations, blog posts, case studies, white papers, and webinars) for our demand generation campaigns and sales process. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels. Grow and lead the product marketing team.