342: Conjoint the correct way – with Patty Yanes
Product Innovation Educators
JULY 5, 2021
A tool to help product managers understand what features customers value. Today we are talking about conjoint analysis, which is a tool you can use to make informed decisions about what customers value and what they will pay for. 2:56] What are some other tools similar to Conjoint Analysis? Gabor Granger: another pricing test.
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