Product Talk

SEPTEMBER 7, 2022

A lot of product teams claim to be focused on their users. They might even have regular steps in their processes that remind them to put their users’ needs first. This is why Teresa talks about continuous discovery in terms of forming new habits. Sören is quick to point out that this wasn’t a solo effort, though.

Product Research 204

Product Research User Testing Customer Experience Research Software 204

Userpilot

MAY 8, 2024

Have you been struggling to engage users and keep them coming back to your product? Or are you looking for ways to expand your user base to new demographics? In either case, using a product analytics tool to perform user needs analysis is the way to go. Why analyze user needs for your target audience?

Customer Feedback 104

Customer Feedback Data Visualization Customer Experience User Testing 104

UX Planet

JANUARY 23, 2024

Master Google Analytics 4 for user behavior analysis, UX design optimization, and enhanced website performance to improve sales. Let’s start, Google Analytics 4 is a powerful web analytics service that provides valuable insights into user behavior, engagement, website conversion, and much more. It’s six years old.

Data Visualization 85

Data Visualization Analytic Tools User Testing UX 85

Userpilot

FEBRUARY 2, 2023

In many cases, content is the first touchpoint of your customer journey – your prospects’ first interaction with your product. Content testing is how you ensure that your content is relatable and well-perceived by your audience. What content should you test? Everything. From website copy to in-app messages.

User Testing 98

User Testing Research Software Feedback Software Product Research 98

Userpilot

APRIL 29, 2024

Your product is the key. Using the right SaaS design principles can help you build a product that offers value to users. That, in turn, can help drive user engagement and product adoption. Let’s take a look at a few helpful SaaS design principles and best practices that’ll help you enhance the product experience.

Feedback Software 105

Feedback Software Research Software Analytic Tools Customer Experience 105

Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? TL;DR A Single Ease Question (SEQ) is a simple yet effective method of quantitative usability testing.

Data Visualization 105

Data Visualization User Testing Product Research Analytic Tools 105

Userpilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? And how can customer success teams address them to ensure product growth? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. However, sometimes things don’t go as planned, and customers churn. moment faster. #3:

Feedback Software 98

Feedback Software Research Software User Testing Customer Experience 98

Userpilot

AUGUST 29, 2022

Wondering how you can leverage sentiment analysis to improve customer experience? Customers are actively sharing their thoughts on social media and review sites, making these places valuable sources of customer feedback. If you’re ready to get started with customer sentiment analysis, then read on!

Feedback Software 98

Feedback Software Customer Experience Customer Feedback Product Research 98

Userpilot

DECEMBER 3, 2022

UX design can make or break your product’s success. Poor UX can negatively impact engagement , and conversion rates, and stunt growth. There are many easy UX improvements you can make today to leave a better first impression. In this article, we cover the following: What UX design is and why UX is important in SaaS.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it?

Data Visualization 105

Data Visualization Feedback Software Customer Feedback Customer Experience 105

Usersnap

JUNE 2, 2022

Customers want good products and services, of course, but do you know what else they want? Recognizing and improving upon this customer feedback is where a CES survey comes in handy! Recognizing and improving upon this customer feedback is where a CES survey comes in handy!

Product Research 52

Product Research Customer Experience User Testing User Friction 52

Userpilot

MAY 22, 2023

Searching for a customer experience (CX) strategy to set you apart from the competition? A CX strategy should encompass every interaction and engagement layer between your customers and your SaaS product. This article guides you to make an excellent CX strategy with best practices and tips. Let’s start!

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Product Research 96

Userpilot

JANUARY 15, 2024

Looking for some good UX writing examples that inspire you to create your copy? In this article, we’ve compiled 14 great examples of product copy and a few best practices UX writers should follow to achieve similar results. Develop a brand voice that resonates with users. What is UX writing?

UX 104

UX Customer Experience User Testing User Friction 104

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

MARCH 25, 2022

Looking for inspiration to design a great in-app survey? We’ve compiled the best in-app survey design practices from Asana, LinkedIn, Slack, and more, which gently prompt users to provide feedback. Read the article and learn how to build simple but awesome in-app surveys to collect relevant user feedback with no friction.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Product Research 98

The Product Coalition

NOVEMBER 29, 2021

In the previous article, I discussed in detail about Agile Product Life Cycle and its different phases and outcomes that allow an organization to function end to end in an agile product life cycle. In image 1 I have listed some practices in sticky notes below each of the phases to drive the Agile product life cycle.

Data Visualization 164

Data Visualization Feedback Software Agile Product Research 164

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ And what can product managers do to build quality products that really delight users ? Then iterate to add delight and build a minimum delightful product.

User Testing 98

User Testing Customer Experience Feedback Software Customer Feedback 98

Userpilot

FEBRUARY 26, 2023

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. The renewal process begins immediately after a user signs up for your product.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

UX Planet

APRIL 3, 2024

Actionable tip: Use SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound) to articulate what you want to achieve, whether it’s increasing conversion rates, improving user satisfaction, or identifying friction points in the user flow. SMART framework. Image by bitesizelearning.

User Testing 84

User Testing Customer Feedback Customer Experience Data Visualization 84

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education 98

Education User Testing Customer Feedback Customer Experience 98

Userpilot

APRIL 19, 2022

As a SaaS business model is usually subscription-based, customer retention is crucial to its success. You need to provide consistent value to your customers in order to keep them engaged with your product. The product engagement score (PES) provides insight into how users are engaging or interacting with your product.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs User Testing 98

Userpilot

NOVEMBER 28, 2022

Did you know reengaging churned customers is possible? Companies lose revenue because they mistakenly think churned users are gone forever. This article shows the common reasons for churn, outlines ten ways to get your users back, and the right engagement software to use. Unresponsive customer support.

Feedback Software 98

Feedback Software Analytic Tools User Friction Customer Feedback 98

Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ??

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Userpilot

FEBRUARY 28, 2023

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. TL;DR A customer feedback form is a way to gather customer feedback in a structured way.

User Testing 98

User Testing Customer Feedback Feedback Software Customer Experience 98

UX Studio: Product Management

NOVEMBER 19, 2021

How does empathy help us when we have to design a product? But why is empathy so important in UX and how can we best practice it? We have to be attentive to capture what users are telling us about our product. As UX professionals we want to appeal to emotions. Why did you buy those shoes? So why do we care so much?

UX 94

UX Customer Experience User Testing Data Visualization 94

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Put simply, user personas impact your entire business model. A user persona answers three primary questions: Who is the user?

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Lenny Rachitsky

FEBRUARY 4, 2024

Brought to you by: • Teal —Your personal career growth platform • Sprig —Build a product people love • Vanta —Automate compliance. Adopt a startup mindset when launching a new product line. Simplify security. Start small and focus on proving the idea without overcommitting resources.

Research Software 63

Research Software Feedback Software Product Research User Testing 63

Userpilot

JUNE 29, 2022

Did you know that product storytelling increases the chances of your product being remembered by 2200% ? Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse.

Feedback Software 98

Feedback Software User Friction User Testing Customer Experience 98

Userpilot

MAY 16, 2022

Product-led onboarding is something of a revolution in the SaaS industry. It’s not a ‘hack’ or a quick fix: it’s a mindset shift in how you approach your user onboarding process. Ready to transform new users into lifelong customers? That’s a surefire sign of a product-led company.

User Testing 98

User Testing Customer Feedback Customer Experience Feedback Software 98

Product Management University

DECEMBER 13, 2022

Product experience is a vital part of product design and development. Your product should be able to make customers measurably better at specific job tasks that are critical to their success, for sure, but does it do so easily and efficiently, and even more importantly, do those customers actually enjoy using it?

Customer Experience 148

Customer Experience Onboarding KPIs User Testing Customer Feedback 148

The Product Coalition

JUNE 26, 2022

Lessons and Insights from ‘The Mom Test: How to Talk to Customers’ by Rob Fitzpatrick “The Mom Test: How to Talk to Customers…” is a practical how-to guide that allows you to properly evaluate your current or next business idea. The Core Idea of The Mom Test You shouldn’t ask people whether your business idea is good.

User Testing 114

User Testing Customer Feedback Customer Experience Product Research 114

Userpilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Bad customer service.

Customer Experience 98

Customer Experience Feedback Software Analytic Tools Data Visualization 98

Userpilot

NOVEMBER 27, 2023

Both metrics are important to track if you want to implement a successful product retention strategy. TL;DR While churn rate vs retention rate measures two different aspects of the customer journey, the goal for both is the same: to routinely track and improve them. Close the feedback loop so customers know their opinions matter.

Product Research 102

Product Research Data Visualization Feedback Software Analytic Tools 102

Userpilot

JUNE 16, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of product marketing managers is essential for success. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Product Marketing 52

Product Marketing Data Visualization Research Software Feedback Software 52

Userpilot

MAY 17, 2022

Are you a product manager looking to add enhancements to your existing product and improve engagement ? But what is a product improvement? There will always be changes, updates, and improvements that need to be implemented to improve user experience and keep products competitive. What is a product improvement?

Feedback Software 98

Feedback Software User Testing Product Research Customer Feedback 98