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Branding Yourself as a Product

Pragmatic Marketing

Unfortunately, in 2001 as the dot-com boom went bust, Fujitsu, for the first time in the company’s history, lost money. Put another way: Your personal brand is more important than ever. You are a product. And if you are the product, why not manage your personal brand like a product?

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Top 7 Web Designers in California, USA

UX Studio

A website that reflects their brand and meets the expectations of their target audience is just an example. San Jose, CA; San Francisco, CA $150 – $199 / hr Web Design, Corporate Identity, Graphic Design, Social Media Marketing, Animation, and Motion Design Propane Agency Propane Agency is a brand and digital experience agency.

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The Collision of Product Management and Product Ownership

The Product Coalition

The origins of the Product Manager Product Management theoretically started back in 1931 after Neil H. McElroy wrote a short memo where he described “Brand Men” who had overall responsibility for the brand and managing of a product. this was the creation of the Product Owner role.

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Agile at Scale – Outcome Driven (or Broken)

Tyner Blain

I “went agile” in 2000/2001 – I was writing software and leading teams at an enterprise software company at the time, and we adopted elements of XP and other agile practices in what we branded (internally and externally) as Fast Cycle Time (FCT). Getting Faster at Building the Wrong Thing.

Agile 150
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GV’s Kate Aronowitz and Vanessa Cho on leading through design

Intercom, Inc.

Kate: I graduated with a graphic design degree in the late ’90s before there was anything like “user experience” and really got my start in graphic design, advertising, branding, and that kind of stuff. I was at an agency for a while and then moved to the Bay Area in 2001. I did interaction, visual design, and then got into management.