Using Net Promoter Score (NPS) for Measuring Your Product/Market Fit
The Product Coalition
JUNE 4, 2020
When it comes to measuring customer satisfaction with your product, the Net Promoter Score (NPS) can be one of the most important metrics you should pay attention to. The metric was originally developed by Fred Reichheld, Bain & Company, and Satmetrix, and it was introduced by Reichheld himself at Harvard Business Review in 2003.
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