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Net Promoter Score (NPS): The Complete Guide for SaaS

Userpilot

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. Net Promoter Score, often abbreviated to NPS, was first devised in 2003. How to use NPS. How to improve NPS.