Launching a New Breakout Product | Jason Fried | BoS USA Online 2020
Business of Software Conference
MARCH 24, 2021
And then you just lose track of who’s doing what and what’s due when and you don’t know where the feedback is. In 2007, we launched Highrise; we launched a new product every year for like four or five years, basically. And we were just using email, phone calls, in person meetings. And it was a mess. That worked well.
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