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The Accidental Product Manager
AUGUST 21, 2023
A treatment for Alzheimer’s was botched Image Credit: Diverse Stock Photos The one thing that every product manager would love to have would be a product that everyone needed. Over at Biogen, their product managers thought that they just might have such a product. What went wrong?
The Accidental Product Manager
SEPTEMBER 10, 2018
The product managers who study such things tell us that lunch is the most popular meal for burgers. Is it time for the burger product managers to change their product development definition? What product managers are starting to discover is that this price point might not be sustainable.
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The Accidental Product Manager
JUNE 25, 2018
Coke product managers are fighting for the rights to “zero” Image Credit: Daniel Go. As a product manager, you know just how important the name of your product is. A good example of this is Dr. Pepper’s “Diet Rite Pure Zero” product. only to have this request rejected.
The Accidental Product Manager
FEBRUARY 12, 2018
If you were the product manager for a grocery store, you wouldn’t think that you’d have to worry about getting young people to come into your store and buy things, would you? I mean, we all need the food products that grocery stores sell. What Grocery Store Product Managers Can Do To Attract Millenials.
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