Mironov Consulting
FEBRUARY 1, 2018
Role definitions, or “who does what” Even if we assume a team of individually great product managers (and developers and designers and marketing/sales/services/support folks), organizations are complex. Rich is the author of “The Art of Product Management” (2008), and founded the first Product Camp.
Intercom, Inc.
FEBRUARY 7, 2019
How do you put a box around a product that defies categorization? How do you name an all-in-one solution for a plethora of problems, which – until now – have required individual tools? You joined YouTube back in 2008, and you helped guide the company through hypergrowth after its acquisition by Google. This was 2008.
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Business of Software Conference
FEBRUARY 16, 2021
Some of the BoS talks that had an impact on his company, including changing its name to Kevel. But back, but yeah, I mean, back-to-back in like 2007-2008 timeframe, I actually acquired a small ad network. But like, the name of the company was just putting us in the, like, wrong quadrant to begin with, right. Wrong foot.
The Product Coalition
SEPTEMBER 2, 2019
The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. Everpix and Google Wave didn’t satisfy the market. It is tightly connected with the Lean Startup concept created by Eric Reis in 2008.
Amplitude
SEPTEMBER 19, 2019
Today, Merci works as a Partner at Lightspeed Venture Partners , investing in early-stage consumer and B2B companies looking to find product-market fit and accelerated growth opportunities. In case you Join us at Amplify to be inspired by Marcelo’s discussion on the creative potential of your product marketing campaigns.
Userpilot
JULY 28, 2023
A form of minimum viable product MVP designed to attract customers up front and raise money to actually build the product prior to launch. An ‘oz mvp’ takes its name from the famous Wizard of Oz, hiding behind a curtain. At the surface level, you’ve got a functional product. through split tests).
The Product Coalition
OCTOBER 4, 2019
The original Peek Pronto designed solely for email was refreshing and innovative when it came to market in 2008. Look for Product Market Fit. You need to do this for every new product you plan to launch, instead of relying on customer insights from your previous product. to ‘what shall we name our cloud?’.
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