2013 Product Marketing Roadmap Systems Review 
Sachin Rekhi
FEBRUARY 16, 2020
Slack - We Don't Sell Saddles Here, written by Stewart Butterfield in 2013. Vision: Product Walkthrough. For example, here is a video from 2016 that showcases the vision for SpaceX's Interplanetary Transport System which aims to bring the first manned crew to Mars. Strategy: Product/Market Fit Hypotheses.
ProductPlan
FEBRUARY 24, 2021
Why Do You Need Roadmapping Software? Roadmapping software has emerged as a core need for the modern product manager. While some software may try to cover the entire gamut of what a product manager might do on any given day, there are those tools that focus solely on roadmapping. Product Introduction.
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ProductPlan
FEBRUARY 24, 2021
Why Do You Need Roadmapping Software? Roadmapping software has emerged as a core need for the modern product manager. While some software may try to cover the entire gamut of what a product manager might do on any given day, there are those tools that focus solely on roadmapping. Product Introduction.
Userpilot
APRIL 30, 2021
Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play. This is especially true if none of your founding team members have any deep marketing strategy expertise.
Intercom, Inc.
MAY 22, 2019
And then the entrepreneurial bug bit, and I started a bagel company in San Francisco – which as far as product-market fit goes, it was so amazingly easy to get there. Building a customer-led product roadmap. The customer feedback becomes the to-do list, which becomes the roadmap. So that’s one lesson.
Gainsight
OCTOBER 7, 2019
What a way to expedite our product roadmap, ensuring our priorities are in line with our customers and meeting their demands. It’s one thing to deliver features and product launches and another to understand and improve the experience holistically, and Gainsight PX empowers us to. ” -Tom Shelly, Product Marketing Director, Bizzabo.
Andrew Chen
NOVEMBER 13, 2018
The growth team was originally created in 2013, founded by Ed Baker. We’ve come to see that “design thinking” and “agile engineering” are their own systems of organizational structures, workflows, philosophies, and skillsets. In the same way, we can build growth teams as a system too.
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