Userpilot
JANUARY 30, 2023
Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.
Gainsight
MARCH 1, 2024
Moving away from product training and the operational role to working with customers on longer-term strategy as you can tap into AI to create support and training resources that can be scalable. Maranda (VandenBroek) Dziekonski Chief Customer Officer, Swiftly Years in CS: I have been in a customer-facing position for over 20 years now.
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Userpilot
JULY 12, 2021
Periodic retention analytics measure user activity over time and show customer engagement with your product. Cohort analysis examines specific behaviors within a user segment and reveals product use lifespan and customer segments at risk of churn. There are two kinds of customer retention analytics: periodic and retrospective.
Mind the Product
MAY 25, 2018
In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. The output from a product in a box game, where we imagined how we would position the product if it was on sale in a supermarket.
Mind the Product
NOVEMBER 19, 2019
Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth. In modern tech companies, growth teams and growth product managers are becoming common, although all product managers aim to deliver business growth within their sphere of influence.
Gainsight
JUNE 9, 2021
Let’s first look at companies on the Bessemer Venture Partners’ Cloud Index who are not using Gainsight products. Net Retention Rate is a key metric that investors use to evaluate SaaS companies. We analyzed the NRR of 36 BVP Cloud Index constituent companies who disclose this metric in their SEC filings. So let’s dive in!
Brian Balfour
FEBRUARY 7, 2017
I recently spoke with Andy as part of a 1 hour interview covering: How he brought a web-first product to mobile Activity notifications, rich push, and other techniques for driving mobile growth and retention Andy’s “Mobile Growth Stack” for 2017 You can watch the full interview here, and check out the truncated text version below.
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