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The Testing Mindset – How to Find Product/Market fit

Mind the Product

Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Product/Market fit Cannot be Planned. Chaos Report 2015. In the end it is almost always about finding product/market fit. Every new feature is a bet and requires an investment.

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Why Product Features Matter

Department of Product

And the product team responsible got some pretty brutal reviews in the process. Whether we like not, digital products deliver value through features. Sales If you’ve ever sat in on a sales meeting with a client, you’ll know what happens in a typical product demo. They’re addictive. And stimulating.