2020 Agile Market Research Research Software 
The Product Coalition
JANUARY 11, 2023
Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. This happened when I started to learn about UXR for the very first time back then in 2020.
The Product Coalition
JANUARY 26, 2024
Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold. There is only the real world.
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DISQO
FEBRUARY 24, 2020
Today, we published the findings from our 2020 Product Management Insights Report , which highlighted the growing influence the product management discipline has over the toughest challenges facing organizations today, such as digital and strategic transformation.
DISQO
FEBRUARY 24, 2020
Today, we published the findings from our 2020 Product Management Insights Report , which highlights the growing impact that product management has on organizational growth. The research, conducted in December 2019, was the fifth annual report on the trends affecting product management teams in companies both large and small.
DISQO
FEBRUARY 24, 2020
Today, we published the findings from our 2020 Product Management Insights Report , which highlights the growing impact that product management has on organizational growth. The research, conducted in December 2019, was the fifth annual report on the trends affecting product management teams in companies both large and small.
Product Innovation Educators
DECEMBER 5, 2022
This speaker spoke on The Key to Successful Voice of the Customer (VOC) in Agile Teams. Agile teams need to know what they are developing, and VOC is a tool for understanding what customers need. We’ll discuss how to get more benefits from VOC in Agile teams. Learn more about them at PDMA.org.
The Product Coalition
MARCH 24, 2021
Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. We can see that such innovations face a chasm between the early and the mainstream market. Crossing this chasm decides if the innovation will become a success or has to leave the market.
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