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Product Trends 2023 – AI, AI &…driving more value. Top product experts share their opinions.

Userpilot

But apart from new technologies, we saw also another big emerging trend: a greater emphasis on…simply creating more value for your users through continuous discovery and being more attuned to user feedback and needs. As every year, we’ve asked top product experts to share their opinion on the upcoming industry trends.

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Product Positioning for Product Managers

Department of Product

Porsche, Audi and Volkswagen coexist in the same automotive market as global brands with unique products as a portfolio within VW Group. But a target customer for Audi may perceive higher value due to the connection to Porsche. This can happen using a common platform or core branded technologies.

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10 Digital Transformation Examples from 10 Industries

Modus Create

We have consciously excluded IT companies to demonstrate how digital transformation isn’t exclusive to technology firms. By automating almost 30% of the process, AutoFin has significantly reduced the time for reviewing credit applications. AVP cut marketing costs for Audi by 30% and reduced its time to market from weeks to hours.