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492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

VOC focuses on gathering and analyzing customer feedback to understand their needs, preferences, and expectations. Advantages include: – Quickly gathering feedback – Generating new ideas – Gauging emotional responses However, focus groups can be biased by group dynamics and may not represent the broader market.

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How to ship like a startup

Lenny Rachitsky

Mihika was one of the early leads on FigJam, Figma’s first-ever new product launch, and most recently, she pitched and launched Figma’s latest product, Figma Slides, which in my recent survey of readers is already ahead of Apple Keynote and tied with Canva as your most used presentation software. On the all-hands stage.

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