Omnichannel Analytics Guide for SaaS Companies
Userpilot
NOVEMBER 14, 2023
Omnichannel analytics enable teams to get a 360 view of user behavior at different touchpoints of the customer journey. That’s what this article explores. TL;DR Omnichannel analytics is the process of collecting, integrating, and analyzing data from various channels and touchpoints , like landing pages or mobile apps.
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