Remove Analytic Tools Remove Crowdsource Remove Feedback Loop Remove Product Management
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6 Things I Learned About PLG and Customer Success

Gainsight

Because the product is so technical, the CS team includes the traditional CSM role as well as Technical Account Managers and Solutions Architects. Finally, for the main event, we asked the group to crowdsource a list of things that make Customer Success in the PLG world different. Adoption Analytics Are Vital.

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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.