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Kano Model: What It Is & How to Use It to Increase Customer Satisfaction

Userpilot

The model is quick to implement, making it one of the best product development frameworks for SaaS. In this article, we cover: A brief history of the Kano model. Five categories of potential customer reactions to new features. It boosts customer satisfaction by prioritizing features that align with customer needs.

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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

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Marketing Funnel KPIs: How To Define Success at Every Stage of the Funnel in SaaS?

Userpilot

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

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How to Perform A Product Feature Analysis

Userpilot

This article aims to simplify feature analysis. TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. Encourage users to share feedback. They include elements like in-app guides , intuitive user flows, and customizable settings.

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The Most Popular Product Management and Mobile Marketing Content of 2020

Alchemer Mobile

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. Here are our top-read articles, most-watched videos, and highly-downloaded guides from the past year.

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Marketing Automation For Growth Teams: Your Go-To Guide

Userpilot

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

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UX Roadmap: What Is It and How to Create One?

Userpilot

Look no further as this is exactly what this article covers! UX research aims to identify specific user pain points. Common research techniques include user behavior analysis, surveys, and interviews. Increases user loyalty and satisfaction A well-crafted UX roadmap can significantly enhance user satisfaction and brand loyalty.

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