Product Innovation Educators

APRIL 11, 2022

What product managers need to know about having an ecosystem strategy. Today we are talking about strategy. It’s an important topic because our work as product managers and innovators should be in alignment with our organization’s strategy, but strategy may not be what you think it is.

Strategy 91

Strategy Automotive Research Software Product Strategy 91

Mixpanel

MAY 20, 2020

But how do product managers know they’re bumping up against normal day-to-day resistance versus creating bigger problems? Below, I’m sharing some guiding principles to help teams move away from a one-size-fits-all approach to product strategy. Lifting & shifting: the common pitfall of product teams.

Weak Development Team 52

Weak Development Team Product Strategy Strategy Customer Experience 52

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Pragmatic Marketing

OCTOBER 18, 2019

How do managers take what their teams have learned and turn it into something tangible? Hello, and welcome to the pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing and other market and data driven professionals with some of the best minds in the industry.

Weak Development Team 70

Weak Development Team Automotive Feedback Software Research Software 70

Pragmatic Marketing

OCTOBER 18, 2019

How do managers take what their teams have learned and turn it into something tangible? Hello, and welcome to the pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing and other market and data driven professionals with some of the best minds in the industry.

Weak Development Team 70

Weak Development Team Automotive Feedback Software Research Software 70

ProductPlan

NOVEMBER 26, 2019

Do we think Matthew McConaughey is an automotive expert? Yet companies pay these famous folks tons of cash to pitch products and services to us. While marketers spend day-in-day-out thinking about why people buy, it’s important that product managers also have benefit-first thinking. Of course not.

User Testing 64

User Testing Software Review Customer Experience Automotive 64