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12 KPIs to Measure and Improve Your Fintech App Onboarding

The Product Coalition

To collect the data to measure this KPI, you need to define what activities make up an “aha moment.” You can use this KPI to identify places where you may need to set user expectations during your onboarding process. UXCam automatically captures screen names, making it faster for you to access data.

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The Work of a Strategist

The Product Coalition

Using an automotive example, a tightly coupled strategy would resemble a Le Mans tuned race car where a strategy that can service a wider market would look less like a Porsche 919 and more like a Porsche Macan. Strategy begins by identifying the structure of the challenge, not by naming performance goals.