Remove Branding Remove Development Remove Feedback Software Remove Handbook
article thumbnail

CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Bobby Stapleton , our Senior Manager of Customer Support for North America, recently caught up with Annette to chat about getting to know the customer and why personas and journey mapping are the perfect tools to do it. Finally, and only when you have those two systems in place, you can (and must) start empathizing with them.

article thumbnail

How to declutter product portfolios with modular productization

The Product Coalition

Modularization can manage the complexity and customization in product development. For hardware/physical products : categories of key parts, material, interfaces, brand ?? For software products : design interface, data sets, infrastructure ?? The modules were turned into a shared infrastructure available to outside developers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Books To Read As A Product Manager

Bain Public

As the technology industry continues to grow, so much product managers so they don't fall behind. The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change) by Clayton M. The Innovator's Solution: Creating and Sustainability Successful Growth by Clayton M.

Books 52
article thumbnail

Friday Tracks and Takeaways When Lightning Strikes

Gainsight

The results are increased engagement, increased productivity, and better solutions. Shape your CS practices by expressing your defined core values and living your authentic truth (your “brand”). Grow Your Personal Brand in 30 Minutes a Day or Less led by Brandon Cestrone, Founder at CS Insider.

article thumbnail

Why do product teams need to master rapid prototyping?

DISQO

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. The key to running experiments is mastering the capability to efficiently develop prototypes.

article thumbnail

Why do product teams need to master rapid prototyping?

DISQO

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. The key to running experiments is mastering the capability to efficiently develop prototypes.

article thumbnail

Why do product teams need to master rapid prototyping?

DISQO

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. The key to running experiments is mastering the capability to efficiently develop prototypes.