Product Innovation Educators

JUNE 3, 2024

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. Using multiple methods provides a more complete and insightful picture of customer needs.

User Testing 69

User Testing Product Research Market Research Data Visualization 69

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Userpilot

MAY 10, 2022

Can you measure product-market fit without a PMF survey? Collecting and analyzing customers’ feedback is the best way to understand how they feel about your product offering and if their demand level is enough to sustain your business long-term. Let’s see how to measure product-market fit using micro surveys.

User Testing 98

User Testing Product Research Feedback Software Product Marketing 98

Userpilot

MAY 13, 2024

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. That, in turn, helps optimize your marketing strategies and budget allocation.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Reporting Tools 105

The Product Coalition

DECEMBER 11, 2019

One thing above all makes a successful startup: people who purchase and love the product. If you have that, it means you’ve managed to offer the market exactly what it needs or, in other words, achieved a product/market fit (PMF). But how come it’s so challenging to reach success as a startup?

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User Testing Data Visualization Product Marketing Product Research 89

Alchemer Mobile

AUGUST 31, 2023

Many businesses find mobile apps an essential component of their marketing and retention strategy. Here’s why having a mobile app is crucial for driving e-commerce and enhancing customer engagement and retention for many businesses today. Mobile apps enable personalized shopping experiences by leveraging user data and preferences.

Feedback Software 113

Feedback Software Analytic Tools User Testing Customer Feedback 113

The Product Coalition

DECEMBER 11, 2023

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. But I have put that aside, accepted her kind offer to join for free, took a brand new notebook, and set out to learn.

User Testing 78

User Testing Product Marketing Marketing Customer Experience 78

Usersnap

MAY 19, 2022

Think of product-market fit (PMF) as sailing: the product is the sail and demand is the wind. For the boat to work or to make your dreams come true, you need to build a sail (product) and find the wind to power it (or satisfy the needs of the market, and its potential customers). Imagine the following scenario: Eureka!

User Testing 52

User Testing Product Research Customer Feedback Customer Experience 52

The Product Coalition

JANUARY 24, 2022

Case Category: Market sizing & Estimation, Goals & Measures Case Type: Investor pitch by a startup planning to launch smartwatches in India ?? Apart from bringing TAM, SAM, SOM, also get the growth projection for 2–4 years and demonstrate the strategic roadmap while covering the marketing strategy.

Data Visualization 179

Data Visualization User Testing Research Software Marketing 179

Userpilot

APRIL 17, 2024

Want to understand what customers think and how they behave in your product ? If so, you need to invest in the right customer insight tools. These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. Read on to learn more.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Intercom, Inc.

NOVEMBER 4, 2021

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. And lately, they’ve been quite busy with our brand refresh project. In this episode of Inside Intercom, we chat with some of the team behind the brand: Scott Smith , Creative Director.

Branding 222

Branding Technical Review Customer Experience Systems Review 222

Product Talk

JANUARY 24, 2024

The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?

Research Software 212

Research Software Feedback Software User Testing Customer Experience 212

Alchemer Mobile

MAY 7, 2020

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. Now, more than ever, your customers want to be heard.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

The Product Coalition

MARCH 2, 2022

When a company is first starting out, one of its main goals is to find the right product-market fit. and actively engaging their customers to find that fit. But what happens once the fit is achieved? It’s also the right time to add a dedicated customer research leader. It’s a fair question.

User Testing 132

User Testing Customer Feedback Customer Experience Research Software 132

Userpilot

MAY 20, 2024

They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. Customer loyalty programs boost customer retention, repeat purchases, business relationships, and upselling /cross-selling opportunities, enhancing revenue and partnerships.

Feedback Software 102

Feedback Software Analytic Tools B2B Research Software 102

The Product Coalition

DECEMBER 22, 2022

The reasons why Saas startups are recently making a huge wave to become the next trillion-dollar industry. Over the past years, investment in SaaS startups has been increasing steadily. Saas startups that provide software as a service have a good delivery model. The SaaS market has increased from $31.5 billion since 2015.

Analytic Tools 116

Analytic Tools Data Visualization Reporting Tools Startups 116

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. What are those 8 dimensions for startup onboarding strategy? I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy.

Startups 120

Startups Strategy Technical Review B2B 120

Userpilot

OCTOBER 15, 2023

Marketing your SaaS is a complex task involving many roles, one being a growth marketer. But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

Userpilot

NOVEMBER 22, 2022

User segment vs persona: what makes the two different from each other? So let’s dive deeper and see how you can create both to improve your product marketing efforts. A user segment is a distinct group of customers with specific shared needs, characteristics, or actions. What is a user segment?

User Testing 98

User Testing Research Software Customer Experience Feedback Software 98

Userpilot

MARCH 4, 2021

Are you looking for customer feedback software for your SaaS business? We’ve compiled this list of the best customer feedback tools and sorted them by the key business criteria you’ll need to consider when making your decision. What is Customer Feedback Software? What is customer feedback software?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

MAY 7, 2024

It is the key to making your product unforgettable and ensuring it gains traction in a difficult market. In this article, we explore what product adoption software does and identify 12 of the best product adoption tools on the market. Appcues – best product adoption software for user onboarding. Userpilot UI patterns.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Reporting Tools 105

Lenny Rachitsky

MARCH 5, 2024

Product Hunt is one of the most effective ways to get early users for a product. It’s free, available to everyone, and if you can pull off a great launch, Product Hunt can change your startup’s growth trajectory. Companies like Notion, Loom, Zapier, Robinhood, and Front all found their first set of users this way.

Startups 114

Startups Feedback Software Onboarding KPIs Technical Review 114

Userpilot

OCTOBER 27, 2022

Looking for the best customer feedback tool for your SaaS company? There are plenty of solutions for customer feedback on review sites, but they don’t make the choice any easier. Customer feedback is any information provided by customers about their experience with a product or service.

Feedback Software 52

Feedback Software Analytic Tools Data Visualization Research Software 52

freshtrax

APRIL 11, 2019

According to the Bureau of Labor Statistics , 20% of startups fail within their first year, 50% fail by their fifth year, and 70% are done by year 10. With so many pressing matters at the forefront of an entrepreneur’s mind, there are many reasons why a startup may fail. Branding: Visualize Your Business with ZeBrand.

User Testing 75

User Testing Startups Product Research Customer Experience 75

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. During my time in the EDC, I participated in startup brainstorming sessions. What is a Go-to-Market Strategy?

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User Testing Research Software Feedback Software Strategy 78

The Product Coalition

DECEMBER 11, 2023

Startups also have a silent killer. Still, because startup life is so hectic — it might feel like business as usual. The reason I’m talking here primarily about startups is that they are much more volatile than larger companies. For startups, this can be the end. We are a startup, after all. And guess what?

Startups 78

Startups User Testing Customer Experience Roadmap 78

Userpilot

SEPTEMBER 7, 2023

Interested in building a B2B customer journey map? At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. What is a customer journey map?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

freshtrax

JANUARY 11, 2022

In my research on logo design, I noticed that most of the logos of major Japanese companies are text-based. Rather, several prominent foreign brands are redesigning their logos to make them more symbolic or iconic. Brand Logo Trends by Country [US, Japan, China]. Brand logos of typical American companies.

Branding 124

Branding Research Software User Testing Customer Experience 124

The Product Coalition

MAY 16, 2021

Here we provide a brief overview of the best app developers for startups for 2021. From day one, most startups are concerned with the question “How to find the best technology partner.” Finding the right software development company for a long-term partnership is usually challenging and requires a lot of research.

Analytic Tools 120

Analytic Tools Research Software Startups Development 120

Userpilot

OCTOBER 13, 2022

Have you ever wondered what your best customers have to say? And how you can collect feedback with a feature request template? Communication between you and your users plays a critical role in ensuring the success of your product. A feature request template helps you collect and organize feature requests from your customers.

Feedback Software 98

Feedback Software Customer Feedback User Testing Product Research 98

The Accidental Product Manager

FEBRUARY 7, 2022

I mean, customers try products, select the ones that they like, and that’s the end of the story, right? New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. The gains made by new brands have not been confined to the prestige niche.

Branding 123

Branding Product Management Product Manager Reporting Tools 123

Userpilot

MAY 20, 2021

Collecting product feedback is one of the most undervalued processes when it comes to achieving SaaS product-led growth. Using the right product feedback tools can help you gain valuable insights quickly and help identify if your product is actually working well for your users. What Is A Product Feedback Tool. Userpilot.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Signup to be a Mentor Today! View the live stream….

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

FEBRUARY 26, 2023

Looking for some great customer retention survey questions to include in your feedback form? Customer retention surveys are the lens through which you can see how people are feeling about your brand. The goal is to get valuable insights into customers’ needs and use this information to improve retention.

Product Research 98

Product Research User Testing Feedback Software Customer Experience 98

Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

The Product Coalition

MAY 8, 2023

Let’s talk about how CS teams drive value in logging customer feedback, product roadmapping, and closing the loop. Your Customer Success team is critical to an effective feedback management process. Building a customer feedback management system? Contact with churned customers. Retention = profits.

Feedback Software 127

Feedback Software User Testing Research Software Customer Feedback 127