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Why You Need to Keep MOATs Front and Center in Your Product Roadmap Strategies

Bain Public

Regulatory protection Regulatory protection is about decreasing your customer acquisition costs and opening yourself up to new markets and segments because you have the proper certifications that allow customers to work with you (legally) versus the competition. It’s important to diversify and expand into new or different channels.

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492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Integrating market research into the product development process keeps you customer-centric. ” Market research makes this possible. They continuously gather customer insights to drive product innovation and stay ahead of the curve. When you invest in market research, the ROI compounds over time.