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CPO of Zuora, Chris Battles Shares How to Bridge into the Field of Product

Gainsight

He believes his job entails everything outbound through product marketing into the field organization. He started in investment banking and later found himself in management consulting at Boston Consulting Group (BCG). It’s a classic story of what management consultants do,” Chris said. “I That’s interesting.

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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. How can you position your sales team so that they are more like consultants that are hot sellers? What sets Spendesk apart.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

Kieron: I know you started there in January 2020, just enough time to get settled into the role, understand the product, understand, I suppose, the vision for the future, and then the pandemic hit. We have business development doing inbound and outbound. Scaling in the midst of a global pandemic. How did that process look?

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Empathy -- Lead with your EARS and not with your MOUTH

Bain Public

Product Managers translate between the need to support the effectiveness of outbound activities (Sales, Marketing, Customer support) and the need for efficiency in internal ones (Strategy, Engineering, UX). People need to buy into your vision. Why does the contribution of others play such a big part in the product process?

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Kevin Indig on searching for meaning and the meaning of search

Intercom, Inc.

In addition to this, our conversation also covers his time at Altassian and contrasts this with his G2 role, his thoughts on Google updates and how they impact his industry and his vision for the future of SEO. Atlassian does not have an outbound sales team. If you’re short on time, here’s some quick takeaways.