The Product Coalition

JUNE 28, 2022

Researching the market is one of the most important roles of a digital product manager. In order to produce a profitable and effective strategy for your product, research into the demands of your consumers is highly important in ensuring that you are successful as a digital product manager.

User Testing 116

User Testing Market Research Product Research Research Software 116

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

Data Visualization 99

Data Visualization Analytic Tools Feedback Software Research Software 99

Userpilot

APRIL 3, 2024

Companies like Userpilot, Slack, Figma, Miro, and Calendly showcase successful PLG strategies by focusing on in-app engagement, seamless design, collaboration, and user-friendly solutions, driving growth and customer satisfaction. Book a demo now to see how Userpilot can help with product-led growth. User persona example.

Analytic Tools 91

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 91

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

Product Marketing 94

Product Marketing Feedback Software User Testing Marketing 94

Userpilot

SEPTEMBER 16, 2021

Looking for the right SaaS product management metrics that offer valuable product growth insights ? Defining and tracking key metrics is an integral part of the product management process. In this article you’ll learn about: Ways to measure SaaS products. User Adoption Flywheel. Well, look no further.

Onboarding KPIs 95

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 95

Userpilot

SEPTEMBER 28, 2022

Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Here are the 3 best tools to improve product management metrics.

Onboarding KPIs 80

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 80

Userpilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Focus groups. Product trials. Interviews.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

FEBRUARY 9, 2023

What is product optimization? Is it the same as product discovery? How should product managers go about optimizing their products? What are the best product optimization practices? The process of product optimization starts with goal setting , like improving usability. Let’s dive right in!

Product Research 90

Product Research User Testing Feedback Software Analytic Tools 90

Userpilot

JUNE 16, 2022

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. This results in revenue growth and high user stickiness.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience Feedback Software 98

Ronke PM

AUGUST 16, 2023

Table of Contents Technical Support Customer Success/Relationship Managers Marketing Sales Team Data Scientist Finance UX Researcher UX Designer Content Designers and Conversational Designers Engineering Legal Security (IT) PMO (Product Management Office) (Bonus!)

Onboarding KPIs 52

Onboarding KPIs Weak Development Team Research Software Customer Experience 52

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Improve user onboarding and help them discover relevant features.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Reporting Tools 86

Userpilot

OCTOBER 15, 2023

Product analytics can help marketers understand user pain points and needs, improve the effectiveness of marketing campaigns, and refine pricing strategies, ultimately improving customer satisfaction and making the product more competitive. Why is tracking product analytics in marketing important?

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 96

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. Are you ready for the deep dive?

Data Visualization 97

Data Visualization User Testing Research Software Feedback Software 97

Userpilot

SEPTEMBER 30, 2022

Is there such a thing as analytics for product managers? This article explicitly explains what metrics are essential to product management teams and how to collect the data. With product analytics, product teams are able to understand and address true customers’ needs and pain points and spot product friction.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 88

The Product Guy

DECEMBER 6, 2018

From high school to business school, and throughout my professional career, I was supremely comfortable with it , and reveled in solving problems, to the appreciation of my managers, colleagues, and teachers. Management guru, Peter Drucker had said, if you can’t measure it, you can’t improve it. About Rashid Manzar.

Reporting Tools 140

Reporting Tools Customer Experience Product Management Product Manager 140

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them.

Feedback Software 71

Feedback Software Analytic Tools Research Software User Testing 71

Userpilot

SEPTEMBER 15, 2022

Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Userpilot

SEPTEMBER 15, 2021

Looking for the right SaaS product management metrics that offer valuable product growth insights ? Defining and tracking key metrics is an integral part of the product management process. In this article you’ll learn about: Ways to measure SaaS products. User Adoption Flywheel. Well, look no further.

Onboarding KPIs 52

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 52

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? To retain product-market fit, you should engage in continuous customer and product discovery. Let’s get right to it!

Product Research 86

Product Research Customer Feedback Data Visualization User Testing 86

Userpilot

JANUARY 12, 2023

Behavioral segmentation is a strategy of grouping customers based on how they interact with your product or service. Product managers resort to customer segmentation to better understand the needs and motivations of different user groups to create targeted experiences and identify opportunities for product growth.

Feedback Software 97

Feedback Software Analytic Tools Data Visualization Customer Feedback 97

Userpilot

JUNE 26, 2023

Thus, this article will discuss the 5 essential types of product metrics for your SaaS business and how you can track them to achieve product growth. TL;DR Product metrics are measurable indicators of product management efforts and how users interact with your product. What are product metrics?

Onboarding KPIs 80

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 80

Userpilot

JANUARY 30, 2023

It delves into the process of collecting customer behavioral data for SaaS and explores real-life examples of how to act on all the data. You’ll learn customer behavior patterns at each customer’s journey stage to spot product growth insights and improve customer satisfaction.

Analytic Tools 94

Analytic Tools Data Visualization Customer Feedback Feedback Software 94

Userpilot

FEBRUARY 28, 2023

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. They give you the best possible chance of understanding the overall customer experience and improving your product.

User Testing 98

User Testing Customer Feedback Feedback Software Customer Experience 98

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Use session recordings , click tracking, feature usage , customer journey interactions, eye tracking, and cohort analysis to understand user behavior.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Research Software 92

Userpilot

JUNE 6, 2023

Product data analytics and product management are inseparable. Instead of relying on their hunches and anecdotal evidence, product teams should leverage data to make informed decisions. Our ultimate guide to product data analytics explores: The most relevant metrics teams should track.

Data Visualization 65

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 65

Userpilot

AUGUST 10, 2022

What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. What part of the user journey makes them happy or upset? Why are customer insights important?

Data Visualization 96

Data Visualization Customer Feedback User Testing Customer Experience 96

Userpilot

JULY 8, 2022

Meanwhile, product experience insights explain the actions of your users. PX insights help you understand users’ behavioral patterns through direct customer feedback. Both product management , marketing , and customer success teams will benefit from collecting PX insights.

Data Visualization 96

Data Visualization Customer Feedback Customer Experience Analytic Tools 96

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. In other words, the product-market fit becomes weaker for some of the target audience.

Analytic Tools 95

Analytic Tools Feedback Software Product Research User Testing 95

The Product Guy

APRIL 21, 2019

A customer-centric approach focuses on providing a positive customer experience to drive profit and gain competitive advantage. There is one key tool used by successful customer-centric businesses that most product managers disregard. Customer-centric companies make decisions that drive customer satisfaction.

Data Visualization 151

Data Visualization User Testing Customer Experience Product Research 151

Userpilot

AUGUST 6, 2023

In this guide, we’re going to go over why the omnichannel customer experience is important and how you can build a consistent brand experience across multiple channels to keep customer satisfaction levels as high as possible! Join the Userpilot Product Marketing & Growth Facebook group here!

Customer Experience 82

Customer Experience User Testing Customer Feedback Feedback Software 82

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. In this simple guide, we’re going to start by exploring the most common customer onboarding challenges faced throughout the industry… And break down the tactics you can use to tackle them.

Feedback Software 93

Feedback Software Onboarding KPIs Analytic Tools User Testing 93

Usersnap

SEPTEMBER 21, 2021

A customer satisfaction survey is a lynchpin to developing a loyal, returning, and referring customer base. This article details everything you need to know about the ins and outs of successful customer satisfaction surveys. Conduct More Customer Satisfaction Surveys What Are Customer Experience Surveys?

Customer Satisfaction 94

Customer Satisfaction User Testing Feedback Software Product Research 94

Userpilot

MAY 11, 2022

This article will walk you through each essential step of implementing user segmentation in SaaS products. User segmentation is a process of grouping customers by specific shared criteria such as low NPS score, web session duration, uncompleted goals in the user journey, etc. Boost customer loyalty.

Analytic Tools 96

Analytic Tools Feedback Software User Testing Customer Feedback 96

Mind the Product

OCTOBER 19, 2016

How can a product manager make effective decisions about the direction of their product? And how do they make sure that any investment will adequately consider future movements of both the market and the competition? How do they adequately weigh up all the variables to select the best solution from the available options?

Product Management 81

Product Management Product Manager Technical Review Customer Experience 81

Userpilot

SEPTEMBER 11, 2023

How can your product help them? Conduct user persona surveys , host focus groups, and gather data through research to answer these questions. Your answer(s) will enable you to create a detailed user persona(s) of your target customer. Sample user persona for a product marketer.

Product launches 103

Product launches Product Research Data Visualization Research Software 103

Userpilot

AUGUST 19, 2022

For any SaaS owner or product manager , organizing a successful software rollout can be a stressful, exhilarating experience. A successful software rollout plan can be a huge asset to any product manager: it helps you set a clear direction, align your team, and prevent blockers that could derail your rollout.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. When implemented effectively, it transforms businesses.

Data Visualization 88

Data Visualization User Testing Analytic Tools Customer Feedback 88