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How to Use Product Goals and Initiatives to Drive and Measure Success

Userpilot

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

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Three Pillars That Support a Successful Product-Led Go-to-Market Strategy

Gainsight

Leading a go-to-market strategy can feel like a hailstorm. A barrage of goals is peppering you from every direction. And all the while, the pressure of launching a successful go-to-market strategy is forming all around. There are three pillars to support your product-led go-to-market strategy and lead your team to success.

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Best SaaS Customer Activation Strategies That Drive Growth

Userpilot

Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. A customer activation strategy is about devising the most effective customer journey in pursuit of that aim.

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Feature Prioritization Matrix 101 for Product Teams

Userpilot

Examples of different prioritization frameworks. TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. There are a number of different prioritization frameworks , like RICE, Story Mapping, Opportunity Scoring, ICE, and the Kano Model.

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What Is the Goals-Signals-Metrics Process and How To Track It?

Userpilot

It is important as it helps your product team focus on specific outcomes, get valuable business insights, and predict ROIs with more accuracy. Google’s HEART framework is a method that focuses on improving the UX of your product. Without setting the right goals from the beginning, growth can be difficult.

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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it! TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. acquisition channels), product data (e.g.,

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Customer Activation Funnel: How to Get New Users to Experience Value

Userpilot

You’ll need some tips and tactics to succeed: Start by implementing a minimum viable onboarding playbook to give you a framework to operate from. Finally, remember you can use live demos to show (rather than tell) your customers how to experience value. Help your users achieve their product goals.