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Voice of Customer: Why VoC should lead your product development process

Usersnap

Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. Do you consider customer feedback?

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To reinvent healthcare, Cambia first reinvented itself: How they built a culture of innovation

DISQO

Look no further than Portland-based Cambia Health Solutions, unsung heroes in a healthcare industry not particularly known for its groundbreaking ideas. In order to change the culture, we needed a dedicated team, but the team had to be both coaches and players,” says Max. They couldn’t just be innovation cheerleaders.

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article thumbnail

To reinvent healthcare, Cambia first reinvented itself: How they built a culture of innovation

DISQO

Look no further than Portland-based Cambia Health Solutions, unsung heroes in a healthcare industry not particularly known for its groundbreaking ideas. In order to change the culture, we needed a dedicated team, but the team had to be both coaches and players,” says Max. They couldn’t just be innovation cheerleaders.

article thumbnail

To reinvent healthcare, Cambia first reinvented itself: How they built a culture of innovation

DISQO

Look no further than Portland-based Cambia Health Solutions, unsung heroes in a healthcare industry not particularly known for its groundbreaking ideas. In order to change the culture, we needed a dedicated team, but the team had to be both coaches and players,” says Max. They couldn’t just be innovation cheerleaders.