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How Digital Customer Education Can Win You More Business

Gainsight

For example, what truly differentiates HubSpot from Klaviyo? Technology companies, in particular, adopted these points of differentiation to gain market share. HubSpot shot to fame due largely to its laser focus on inbound marketing. Thought Leadership Think of any well-established company. Very little.

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4 Product Management Certifications that are Worth Your Time

ProductPlan

Now, we’ve evaluated top picks based on course content, reviews, communities/groups around the certifications, and industry recognition. The Product Leader Certificate requires a little more PM experience and demands competence in DevOps, data analytics, and hard technical skills. We’ve scoured the certification landscape.

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A behind-the-scenes look at building Product Tours

Intercom, Inc.

To differentiate yourself in a crowded market, ease of use is only part of the equation. But then when we reviewed the proposal with leadership, we actually got pushback. Patrick: From early on, we felt there were two key areas that we could differentiate on with Product Tours. Standing out in a crowded field.

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The Journey to Hybrid: 20+ Things We Learned Transforming Pulse Everywhere

Gainsight

As we kept a close eye on the industry, one large tech event after another was announcing its cancellation or postponement. On the other hand, were they ready to attend another virtual conference after 18 months of staring at Zoom meetings, webinars, Facetime calls, and virtual events? Soon enough, we accepted the inevitable.

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Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Enhanced customer satisfaction (58%).

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What Makes Amazon’s Product Strategy So Sticky?

ProductPlan

Open 24 hours a day, the site was user-friendly, encouraging browsers to post their own reviews of books and offering discounts, personalized recommendations, and searches for out-of-print books.”. Amazon is a multinational technology company known worldwide as a mega e-commerce marketplace. Britannica.com ). to get a feature done.”.

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13 Ways to Satisfy Customer Needs and Exceed Customer Expectations

Userpilot

Educate customers with resources in multiple formats like blogs, webinars , or videos. Cultivate a customer-centric culture from leadership down. Additionally, by effectively meeting customer needs, companies can differentiate themselves in a competitive market, enhance their brand reputation, and ultimately increase revenue.